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Betsy Pilon

Public Relations & Marketing
Bachelor of Arts, Communication
Class of 2003
Alma Mater:

Independent Alum of the Day

Betsy Pilon serves as the Director of Public Relations for Eton Academy, an independent school for students in grades 1-12 who learn differently in Birmingham, Mich. She also serves as President of Hope for HIE (hypoxic ischemic encephalopathy), a global non-profit focused on awareness, education and support for HIE, the diagnosis that her son received after he was born. She has an incredible husband, Mike, also an Alma alumnus, a son Max, and a daughter Emily. Betsy also is a contributing writer of The Mighty.

Betsy received her Bachelor of Arts from Alma College studying communication, and has worked with automotive, healthcare and non-profit organizations during her career.

After her son, Max, was born in 2012, Betsy connected with hundreds of other parents through a Facebook support group.  As an independent thinker and Alma grad, she had the tenacity and confidence to take the skills and mindset gained at Alma, to help transform the support group into a 501(c)3 nonprofit organization and harness the resources needed to grow.  Four years later, Hope for HIE has helped thousands of families worldwide, partnering with medical professional organizations to expedite peer-to-peer support for families, and organizing in-person retreats and support groups to provide tangible connections for families, with over 200 attendees since their inception.

Giving back has always been an important part of who Betsy is, and Alma College certainly helped foster this notion. That theme carries forward in every aspect of her career, volunteer work, and living in the community.

Through her work at Eton Academy, an independent, full curriculum day school for students who learn differently, she is able to translate the work she has done with Hope for HIE, and her experience attending an independent college, to help families find and get to know Eton, celebrate the culture of the school, and build community around those they serve. Coincidentally, she also works with a couple of fellow Alma College alumni.

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