Jordan Martin

Account Executive
Learfield IMG College
Bachelor of Arts (Sports Management)
Class of 2015
Alma Mater:
Siena Heights University

Independent Alum of the Day

Jordan Martin is a former dual-sport athlete at Siena Heights University where he graduated with a Bachelor of Arts degree focused in Sport Management in 2015. He then went on to  begin a career in collegiate athletics as a Marketing Assistant for the Mercer University Athletics Department and graduated with a Master of Education degree focused in Higher Education Leadership at Mercer University in 2017.

Upon graduating, Jordan was promoted to Assistant Director of Marketing & Sales handling the athletic departments marketing, ticketing, and corporate partnership initiatives. After a year in the position, he accepted a new role with Learfield IMG College in 2018, where he currently serves as an Account Executive at Furman University in Greenville, SC overseeing corporate partnerships for the Furman University Athletics Department.

Some of Jordan's hobbies include following both college and professional sports, exercise, listening to music, and pet-sitting.

My motivation

I am motivated by exceeding expectations, meeting deadlines, targets and goals, developing creative ideas/solutions, learning and leadership development.

My latest accomplishments

My latest accomplishment is accepting my current role as an Account Executive with Learfield IMG College, the nation's leading Multimedia Rights Holder in the college athletics industry.

Next big goal

My next big goal is to advance in my career by working with a Power 5 athletic department or professional sports organization in the area of marketing/corporate partnerships.

Why is choosing your own path important?

Choosing your own path in life and your career is important for many reasons. It provides freedom to be who you are and express what you stand for by creating your own meaning. It provides inspiration for others to do the same, by showing the successes of going on your own route.

One of my favorite quotes is from Ellen DeGeneres: "Follow your passion. Stay true to yourself. Never follow someone else's path unless you're in the woods and you're lost and you see a path. By all means, you should follow that."

Favorite place on campus

Dr. Mike & Lynne Dawson Field at O'Laughlin Stadium

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